A discount cuts your profit on every sale. See how many more sales you need just to stay even.
Extra sales needed for the same profit
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Discounted price
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Profit per sale now
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Profit per sale with discount
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New profit margin
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What is the Discount Profit Calculator?
A 20% discount doesn’t cost you 20% of profit — it can cost half of it. This calculator shows the real cost of a discount and how many more sales you need just to make the same profit.
How to use the Discount Profit Calculator
- Enter the normal price and your cost per sale.
- Enter the discount you are considering.
- If the extra sales needed look unrealistic, use a bonus or bundle instead.
Understanding your results
- Extra sales needed
- How much sales must grow to earn the same total profit as before the discount.
- New profit margin
- Your margin on each discounted sale.
Frequently asked questions
How much should I discount?
Only as much as the extra sales justify. With thin margins, small discounts need big jumps in sales.
Are bonuses better than discounts?
Often yes — a bonus adds value without lowering the price or training buyers to wait for sales.
Does a discount increase conversions?
Usually, but measure whether the extra sales cover the lower margin.